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college football playoff

Go for Game Day Greatness this season with Dos Equis – The Official Beer Sponsor of the College Football Playoff. Respect The Game. Don’t Drink More. Drink Better.

official beer sponsor of the college football playoff

enter for a chance to win

Dos Equis is here to upgrade your game day. Enter for a chance to win a VIP experience at the College Football Playoff National Championship in Tampa Bay, plus other prizes drawn every week. No purchase necessary. Must be 21+ to enter. See OFFICIAL RULES for details.

enter to win



Don’t miss the six major bowl games and National Championship this college football season. Click here for a chance to win a VIP experience at the College Football Playoff.
  • Capital One
    Orange Bowl
    12/30 – 8pm EST
  • Chick-fil-A
    Peach Bowl
    12/31 – 3pm EST
  • Fiesta Bowl 12/31 – 7pm EST
  • Goodyear Cotton
    Bowl Classic
    1/2 – 12pm EST
  • Rose Bowl Game Presented by Northwestern Mutual 1/2 – 4:30pm EST
  • Allstate
    Sugar Bowl
    1/2 – 8pm EST
  • National Championship Game 1/9 – 8pm EST

Introducing our new can

Tailgate this Game Day with the new Dos Equis can – now available nationally.

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enjoy dos equis responsibly

Responsible drinking never goes out of style. For more information and the latest responsibility campaigns, visit


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